Re: Doctoring Spin with a Sample Ad

Bob Angell wrote:

> Peter Coffin wrote:
> >
> > Concept: Print advertisement
> > Taget Audience: Executives, especially marketing
> > Delivery: In-flight magazines
> > Format: two-page interior
> >
> > Photograph of rocky wilderness, just like every other print automobile ad
> from
> > the last decade, page edge to page edge. Two vehicles parked side by side, a
> > Porsche or Ferrari or other miscellaneous but recognizable high-end
> sports car,
> > light blue with a stylish NT decal on the side. Tasteful but frilly. The
> other
> > vehicle is a gleaming black Freightliner tractor-trailer with AS/400
> painted on
> > the side of the trailer in the usual IBM text font.
> >
> > Caption Head: Which one do you want your business depending on?
> > Caption Body: <blurb about AS/400 uptime and scalablility>
>
> Perhaps another idea:
>
>         Two sea going vessels docked side-by-side.  One
> is a picture of a small dingy or sailboat (NT written on
> the sail) and a huge freightliner (like the QE2) dubbed
> the USS AS/400 with a caption at the bottom of the ad
> that reads as follows:
>
> "When the wind blows, the seas churn and the elements
> combine against you, which mode of travel do you prefer?
> AS/400, the business system built to withstand any
> business storm!"
>
> Just my $0.02 worth.
>
> -Bob-
>

Maybe something with Pamela Anderson?

Did somebody say bikini?

> +---
> | This is the Midrange System Mailing List!
> | To submit a new message, send your mail to "MIDRANGE-L@midrange.com".
> | To unsubscribe from this list send email to MAJORDOMO@midrange.com
> |    and specify 'unsubscribe MIDRANGE-L' in the body of your message.
> | Questions should be directed to the list owner/operator: david@midrange.com
> +---
> uucp



--
Art Tostaine, Jr.
Creative Computer Associates, Inc.
Parlin, NJ
atostaine_at_crecomp_dot_com


+---
| This is the Midrange System Mailing List!
| To submit a new message, send your mail to "MIDRANGE-L@midrange.com".
| To unsubscribe from this list send email to MAJORDOMO@midrange.com
|    and specify 'unsubscribe MIDRANGE-L' in the body of your message.
| Questions should be directed to the list owner/operator: david@midrange.com
+---