Re: OS/400 i5/OS

[Colin Williams <colinwilliams007@xxxxxxxxx>]

Thats the very reason why the AS400 moniker is still with us and will never
die!

On 29/11/05, Don <dr2@xxxxxxxx> wrote:
>
>
> Not only that, but how easy of a catch word is i5/OS?  From a marketing
> perspective the name has to be catchy.  It has to have that
> stickiness factor to it that you can't let go.
>
>
>
> At 04:15 PM 11/29/2005 -0500, you wrote:
> >You know its about the name rolling off your tongue, and iSeries just
> does
> >not roll off your tongue.  AS/400 does, and while I hear people call it
> >both iSeries and AS/400, I hear the same people will call it either
> >depending on the conversation.
> >
> >
> >its not about the faithful changing what we call it, its about the
> >faithful believing that the iSeries is so much more then an AS/400, and
> >starting to take advantage of the new features and functions that are
> >coming with the operating system.  Notice, I didn't call that i5/OS or
> >OS/400.  Again, how easy is i5/OS to say?
> >
> >    Pete
> >
> >
> >Trevor Perry wrote:
> >
> >>Here is a flaw in our thinking... So few of us can actually call this
> our
> >>~i~Series. We still call it an AS/400. So another name change would
> still
> >>only be one - you would have to stop calling it an AS/400 and start
> >>calling it whatever is next.
> >>
> >>However, my prediction is that it will STILL be an ~i~series, since they
> >>are marketing the ~i~ brand so well!
> >>
> >>Now, if we can get everybody who calls it an AS/400 to start calling it
> >>an iSeries, we may be able to remove this stigma about "old" or
> >>"outdated" technology. Yes, the AS/400 is out of date, but the iSeries
> is
> >>the LATEST technology and the successor to the iSeries.
> >>
> >>So, here is the challenge. If WE - the faithful - can stop saying
> AS/400,
> >>maybe WE can turn the tide against the AS/400 bigots.
> >>
> >>
> >>The iSeries - not your grandfather's AS/400!
> >>
> >>
> >>----- Original Message ----- From: <dr2@xxxxxxxx>
> >>Subject: Re: OS/400 i5/OS
> >>
> >>
> >>>
> >>>Yeah, like what this product line needs is YET ANOTHER name change!
> >>>
> >>>We've had more GM's than Steinbrenner's Yankees....and nobody seems to
> >>>know what a iSeries is....
> >>>
> >>>Oh well...
> >>>
> >>>Don in DC
> >>>
> >>>>I'm sure IBM will clear that all up with their next
> >>>>breathtaking announcement. Maybe a "brand new name"
> >>>>to make the product "unique" in the industry.
> >>>>
> >>>>I would like to know how much money was spent on the last
> >>>>couple of "name changes".
> >>>>
> >>>>Just think how much money could have been spent on actually
> >>>>selling the equipment.
> >
> >
> >
> >--
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>
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