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If Mark and Malcolm and the gang are serious about marketing this time,
then I have some suggestions.  They're actually part of a theme.  Let me
lay a couple on you all and see what you think:

 

"SQL is good enough for most platforms, and most problems.  But when
it's not, you need the raw power of native I/O, the power that only RPG
can bring you.  RPG: assembly language for your database, available only
on the iSeries!"

 

"Your business runs on procedures, not objects.  Don't shoehorn your
procedures into a language designed to format HTML - instead, use the
best procedural language ever created: RPG.  RPG: designed to write
business procedures, and available only on the iSeries."

 

ONLY ON THE ISERIES.  ONLY ON THE ISERIES.

 

Let's pound that message home.  What do you think?  What else can you
think of?

 

Joe


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