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Why NOT?

I don't understand. Everybody in - and out of - our industry know the 400 is the very best-of-breed choice for management of your back office. Don't heavy-transactional environments flourish better in shallow water? The 400 does that very well.

So, who cares how fast you're speeding down the super highway? You gotta have a vault to protect your crucial data, don't you?

So,why is that so hard to market? Doesn't our box provide sufficient-enough access to the big road? Sure it does. Certainly enough for a sizable market share. And that's fine. No sweat.

We should be getting all the back office action, right?

Shouldn't the 400, "promote itself". It's not as if we are trying to sell a lemon disguised as a peach.

We have a solid resource and community. Why does our industry grow smaller?

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