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Mike,You're paying for a string of characters and a promise to the customer that if they trust the company who sold you your certificate then they should trust that said company did a good job of authenticating that you are who you say you are.
In practical terms you want the user's browser to show a lock or whole key or whatever it uses as a sign of encryption instead of a warning. Make sure you get your certificate from a company whose root certificate is included in common browsers. i.e. The browser makers trust this authenticating agency.
I don't think this has changed but http://www.thawte.com/ used to be Verisign's price competitor and Verisign bought them and kept them on as a value brand.
I've purchased cheap certificates from http://www.geotrust.com/ -- they purchased Equifax's digital cert biz -- and installed them on an i5 with no problems.
I do not believe that the majority of users are so paranoid or web-savvy that they'll really appreciate or feel more safe if they see Verisign's branded badge on your web site. I consider this purchase to be in the realm of domains. If GoDaddy can register a domain for you for $8 then don't expect the bits to be magnetized any stronger if you pay $30 to Network Solutions for the same thing.
Thanks, Alfred Mike wrote:
We are shopping for SSL certificates but I have basically no experience with them. We have a site that allows citizens to pay their water bills. Looking at Verisign they have several options ( http://www.verisign.com/ssl/buy-ssl-certificates/secure-site-services/index.html). Now I could go the cheap route and get the cheapest there is, but we are talking about a government site. I want to make sure we get what we need and not just the cheapest option. Note: My boss seems against anything GoDaddy related, so that is out.
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