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In marketing parlance, the product line is in the Harvest Cycle. Problem is, the product is not acting like the normal product cycle - it won't make you rich and then die gracefully like Marketing Gurus predicted.

I expect there are Marketing School professors writing about the IBM midrange platform as an outlier case study.


On 8/8/2017 10:25 AM, Gerald Magnuson wrote:
Can't help but feel like IBM is slowly abandoning the platform.
continuing to provide shareholder value.......



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