RE: Web site time required

I think the whole point of the exercise is that finding the answer to the
question of how it'll make money for you will determine the success or
failure of every aspect of your project.

From experience I might throw out this tidbit that someone passed on to me a
while ago.

Your real goal, at least initially, is r & d.  You want flexibility, fun,
and open minds.  Lots of different ideas, see what people like, don't like,
what works, what doesn't.    Maybe a contest or two, allow employees and
customers to win a few prizes?  But make it fun and make it research.

Along the way a few keepers may crop up.  If not, you did the exercise,
everyone is happy, and you can drop it without breaking promises.
 
---------------------------------
Booth Martin
http://www.martinvt.com
---------------------------------
-------Original Message-------
 
From: PC Technical Discussion for iSeries Users
Date: 02/09/05 15:51:32
To: 'PC Technical Discussion for iSeries Users'
Subject: RE: [PCTECH] Web site time required
 
> >We're not sure yet whether it will make us any money.
>
> Um, then why are you doing it? It doesn't have to have direct
> results, but unless you're a non-profit (I doubt it) why
> would you do anything that didn't make you money?
 
That's my whole point.  First you 'chide' me with a <g> that we have no
website at all, then question why we want one.  I already know that if it
doesn't directly or indirectly add to the bottom line, it's a waste.  We've
batted it around for years here.  It's a gut feel that the time has come.
 
--
Jeff Crosby
Dilgard Frozen Foods, Inc.
P.O. Box 13369
Ft. Wayne, IN 46868-3369
260-422-7531
 
The opinions expressed are my own and not necessarily the opinion of my
company.  Unless I say so.
 
 
 
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