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  • Subject: RE: iSeries in Women's Wear Magazine...
  • From: Joel Fritz <JFritz@xxxxxxxxxxxxxxxx>
  • Date: Wed, 25 Apr 2001 13:05:40 -0700

A propos of marketing to kids--

I don't know if this link will work if you're not registered on the NY Times
site, but it's worth a try.

http://www.nytimes.com/2001/04/24/opinion/24COLL.html?searchpv=site01

If not, and you haven't lost interest after registering, search on "Elmo
Gets Wired" or try the link again. 

It has nothing to do with drugs except metaphorically.  I wonder what a
costumed elogoiseries400 would run?  Would a puppet be cheaper?

> -----Original Message-----
> From: Don [mailto:dr2@cssas400.com]
> Sent: Wednesday, April 25, 2001 12:42 PM
> To: MIDRANGE-L@midrange.com
> Subject: RE: iSeries in Women's Wear Magazine...
> 
> 
> 
> Ya know, I was thinking further after I did that original 
> post.  What I
> was looking for was the demographic rational for using that media
> venue...and after reading the replies, I wouldn't be surprised to see
> adverts showing up where they should have been all along:  GQ, Sports
> Illustrated, Business week.....   Hell, who knows, maybe 
> Malcolm and Kim
> will even want to put them in Jack and Jill...:)
> 
> Can't start too early....:)
> 
> 
> 
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