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  2. MIDRANGE-L
  3. February 2005

RE: Time to get serious

You have just given the best example of the difference between the Sales
Department and the Marketing Department Joe!  :) 

You are absolutely correct about Sales.  

Its up to the Sales Department to sell it, even if has a dreadful name.
It is up to the Marketing Department to be sure it doesn't use a dreadful
name.

(you have looked at the Laughing Boardroom commercials, right?)

---------------------------------
Booth Martin
http://www.martinvt.com
---------------------------------
-------Original Message-------
 
From: Midrange Systems Technical Discussion
Date: 02/25/05 12:29:13
To: 'Midrange Systems Technical Discussion'
Subject: RE: Time to get serious
 
That's a naming issue.  You SHOULD be able to call something "dogturd"
and then sell it if you market it properly.

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