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What does the continual renaming of product lines say about IBM's marketing
approach? Other companies are trying to build brand recognition, but IBM is
destroying it. From the S/xx series to the AS/400, to the iSeries; from
RS/6000 to pSeries; from S/360/370/390 to zSeries. I think the only
unification may have come to the PC product line, but what does xSeries say?
It is a test series or the unknown factor?

Steve Morrison
Beacon Insurance
Phone 940-720-4672
Fax   940-720-4345


-----Original Message-----
From: Dan Bale [mailto:dbale@xxxxxxxxxxxxx] 
Sent: Wednesday, July 21, 2004 1:05 PM
To: Midrange Systems Technical Discussion
Subject: RE: ASiSeries400i5

New buttons at the next COMMON:

   I love my ASiSeries400i5!!!

db

> -----Original Message-----
> From: midrange-l-bounces@xxxxxxxxxxxx / Bruce Barrett
> Sent: Wednesday, July 21, 2004 12:46 PM
> 
> Can we get stickers of the new name?
> 
> <snip>
> > ASiSeries400i5.
> >
> > John A. Jones
> <snip>
> 
> Bruce Barrett

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