RE: The Magic Box

Al,

Rant all you want, but please do it here, it works!  But please avoid
repeating it for 20 minutes at the beginning of our precious AS/400
sound-off at COMMON.

Bob Cozzi

http://www.RPGIV.com




> -----Original Message-----
> From: owner-midrange-l@midrange.com
> [mailto:owner-midrange-l@midrange.com]On Behalf Of Jeffrey Silberberg
> Sent: Thursday, July 01, 1999 11:53 AM
> To: MIDRANGE-L@midrange.com
> Cc: Al Barsa, Jr.; Jr.
> Subject: Re: The Magic Box
>
>
>
> Hey Al,
>
>             Calm down !!  An tell us how you really feel....
>
>             Remember, you can always sell  HP..  <G>
>
>             JMS...
>
> -----Original Message-----
> From: Al Barsa, Jr. <barsa2@ibm.net>
> To: midrange-L@midrange.com <midrange-L@midrange.com>
> Date: Thursday, July 01, 1999 12:11 PM
> Subject: The Magic Box
>
>
> >Hi,
> >
> >Well IBM has come out with the replacement of the neat AS/400 ad
> >campaign.  Take a look at:
> >
> >http://www.as400.ibm.com/developer/magicbox/index.html
> >
> >This is an AS/400 advertisement, showing a picture of (what I
> think is) an
> >RS/6000 SP2, larger than life, with a larger than life person, shot
> >(apparently) in a square someplace in Europe.  (It looks very
> much like the
> >square downtown in Salzburg Austria, but I am not positive.)
> >
> >The notion of using a picture of an RS/6000 in an AS/400 ad is
> >brain-dead.  The theme of this campaign is that IBM is a corporation that
> >builds servers.  I agree with that notion.  They build servers
> that are on
> >par with (or less than par with based on their market-share) their
> >competitors for products like Netfinity and RS/6000.  They also build a
> >superior product, it's called AS/400.  (It's apparently
> important to IBM to
> >keep this fact a secret.  Last year they lost $1 billion on
> Netfinity, but
> >they made money on AS/400.  As a stockholder, God-forbid that they made
> >more money, it might make Lou's pay go up!)
> >
> >Whoever decided to cancel the AS/400 ad campaign and replace it with this
> >one doesn't need a gift certificate for a lobotomy redeemable at the Mayo
> >Clinic.  They wouldn't find anything anyway.
> >
> >Al
> >
> >
> >
> >
> >+--------------------------------------------------+
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> >+--------------------------------------------------+
> >
> >Al Barsa, Jr. - Account for Midrange-L
> >Barsa Consulting, LLC.
> >400 > 390
> >
> >Phone: 914-251-1234
> >Fax: 914-251-9406
> >http://www.barsaconsulting.com
> >http://www.taatool.com
> >
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