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  3. December 2006

Re: Saving the System i: Fight Rather Than Switch

((( Semantics.  Doesn't matter if what hits you at 50mph is called a horseless 
carriage or a Chrysler 300 - you're still probably going to die. Doesn't matter 
if the author calls it an AS/400, iSeries or System i - it's still dying.)))
===> Nyaa! People know what horseless carriages are and what Chryslers are. They know the difference between a Model T and a Metro Geo. 
What's in a name? -->>..Name recognition!...<<--
If they stick with the "i", then it will stick like "Windows" has stuck. They took a trick from Detroit and got out their W95, then W98, then W2000, now they offer Windows 2003 Server. 
IBM has apparently decided to do the i5, then go up the calculator to "i6" and later 
"i7". That way you'll get the marketing feedback loop, like automobiles get their annual 
kick and like Microsoft did.
That will make "i" this and "i" that something that will stick to their brains like peanut butter (okay, glue). The numbers will show that this thing does not lag behind. Meantime, because of the low-end area of this market, we should keep pushing them to make it easier, and cost-effective for the little guy and the middle guy, to buy into this. ..My guess is that the Partners are going to carry this forward, and we who appreciate this system should help them in this effort. I think they said this themselves at Common, and with iSociety. 
The rest of us can spread the name around. It'll trickle out, you bet it 
will... Forums, questions, cousins, coffee breaks, luncheons, neighbors... Is 
that boardroom laughing commercial still there? Maybe I'll send the link to my 
brother...and son...They work IT.

--Alan

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