× The internal search function is temporarily non-functional. The current search engine is no longer viable and we are researching alternatives.
As a stop gap measure, we are using Google's custom search engine service.
If you know of an easy to use, open source, search engine ... please contact support@midrange.com.


  1.  Home
  2. MIDRANGE-L
  3. February 2008

Re: Calling names - was: Marketing the platform

Exactly!

And with no more sales of new systems, what is the future? A smaller and
smaller bunch of people working on AS/400s?

We need ONE name that encompasses all the marketing and all the technical
people. Then we can sell what we work on.

Sounds easy...? Nope - people won't stop calling the System i an AS/400! And
now IBM has changed focus, it would be nice for them to give us some
marketing tools to match the name they are using.



On 2/22/08 11:43 AM, "Michael Ryan" <michaelrtr@xxxxxxxxx> wrote:

And I think that's the key to this discussion...marketing vs.
technical. The name is more important to the people that sell them
than to the people that work on them.

On Fri, Feb 22, 2008 at 11:17 AM, Trevor Perry <trevor@xxxxxxxxxx> wrote:
Hey Don (mr. 1988),

Do you ever want to SELL a new server? How does calling it an AS/400 help
sell new systems?

While you call it an AS/400, there is no ~reality~ of a viable future.

Trevor




As an Amazon Associate we earn from qualifying purchases.

This thread ...
Replies:
Follow On AppleNews
Return to Archive home page | Return to MIDRANGE.COM home page

This mailing list archive is Copyright 1997-2024 by midrange.com and David Gibbs as a compilation work. Use of the archive is restricted to research of a business or technical nature. Any other uses are prohibited. Full details are available on our policy page. If you have questions about this, please contact [javascript protected email address].

Operating expenses for this site are earned using the Amazon Associate program and Google Adsense.