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rebranding doesn't always work...


  • Subject: rebranding doesn't always work...
  • From: "Leif Svalgaard" <leif@xxxxxxxx>
  • Date: Fri, 10 Nov 2000 17:11:02 -0600

fixed

Struggling Inprise to become Borland again

The software tool maker, aiming to boost its image as it develops a new
corporate strategy, is revising its name again, this time to Borland Software
Corp.

http://computerworld.com/cwi/story/0%2C1199%2CNAV47_STO53730_NLTpm%2C00.html




Leif Svalgaard

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