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  • Subject: FW: RE: Search400 blackmail?
  • From: "Gallagher, Debbie (CA - Toronto)" <dgallagher@xxxxxxxxxxx>
  • Date: Thu, 16 Dec 1999 19:55:57 -0500

> Tim:
> 
> Legal or not, I think their marketing approach is unethical. You've
> probably noticed too, that no one thinks much of their search engine. If
> it was me, I think I wouldn't want to buy my own name from them.
> 
> Debbie Gallagher
> dgallagher@deloitte.ca
> 
> ----------------
> Original Message
> ----------------
> Date: Wed, 15 Dec 1999 17:16:41 -0500
> From: Tim McCarthy <TimM@softwarejungle.com>
> Subject: RE: Search400 blackmail?
> 
> <snip> If one of our names gets keyed in a search then
> competitor's ad gets displayed...unless of course we pay them money to
> reserve our own trademarks as protected keywords. There are a number of
> lawsuits pending in this area so this is a contentious issue but what
> frosts me is that we're already a customer and we already pay for
> generic application keywords. <snip>
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