Re: The Magic Box

Don,

Actually, I'd like to see that ad!

Bob Cozzi
www.rpgiv.com


----- Original Message -----
From: Schenck, Don <Don.Schenck@WL.com>
To: <MIDRANGE-L@midrange.com>
Sent: Friday, July 02, 1999 7:54 AM
Subject: RE: The Magic Box


> The school girls dancing around the AS/400 has got to be the single
> STOOPIDIST thing I've seen as far as midrange computer ads.
>
> WHAT were they thinking?
>
> What next? How about a Foster's Beer-type campaign:
>
> (cut to scene of Rebecca Romijin-Stamos lying on beach in a string bikini,
> reading a book)
>
> Announcer: "School marm".
>
> (cut to scene of AS/400)
>
> Announcer: "Server. AS/400 ... Austrailian for Server".
>
>
>
> -- Don
>
> -----Original Message-----
> From: Pete Hall [mailto:pbhall@execpc.com]
> Sent: Thursday, July 01, 1999 9:10 PM
> To: MIDRANGE-L@midrange.com
> Subject: Re: The Magic Box
>
>
> At 12:32 07/01/1999 , Al Barsa wrote:
> >Hi,
> >
> >Well IBM has come out with the replacement of the neat AS/400 ad
> >campaign.  Take a look at:
> >
> >http://www.as400.ibm.com/developer/magicbox/index.html
> >
> >This is an AS/400 advertisement, showing a picture of (what I think is)
an
> >RS/6000 SP2, larger than life, with a larger than life person, shot
> >(apparently) in a square someplace in Europe.  (It looks very much like
the
>
> >square downtown in Salzburg Austria, but I am not positive.)
>
> Did you click the AS400 magic box  link? It leads you to a page with a
> picture of little girls dancing in a circle around an AS/400, along with
> text that's almost as useful as the picture. This pair of pages is
probably
> one of the least professional looking adverts I've seen. Does IBM have any
> ad people at all? These guys are about as artsy as I am.
>
>
> Pete Hall
> pbhall@execpc.com
> http://www.execpc.com/~pbhall
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