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  • Subject: Re: IBM Spin Doctors on AS/400 Marketing
  • From: Neil Palmer <NPalmer@xxxxxxxxxxx>
  • Date: Thu, 23 Oct 1997 12:08:13 -0400
  • Organization: NxTrend Technology - Canada

mcrump@ballfoster.com wrote:
> 
> >From this weeks NEWS/400 Newswire:
> 
> OUT OF CONTEXT: WOULD IBM RATHER SELL NT AND SERVICES?
   < snip >


> It's a big market, and there's much more to be sold
> there than just the operating system. So the question in five years is
> going to be, would IBM rather sell NT and sell services
> and sell Lotus and all the stuff around it? Or would it rather try to
> sell
> AS/400s and perhaps not have as good a revenue
> opportunity?"
> -- Tom Bittman, Gartner Group AS/400 research director
> 
> Maybe this is why they won't market the machine........
> 

Gee - I wonder if they ever thought of heavily marketing BOTH options
?    
Would General Motors stop promoting Cars just because they could make
more money on Trucks & SUV's ?  No - they sell and advertise both.
Maybe IBM haven't quite grasped this yet ?   :-)


-- 
... Neil Palmer                                      AS/400~~~~~      
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